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Showing posts with label 3D. Show all posts
Showing posts with label 3D. Show all posts

Monday, October 24, 2011

How the Phantom Menace 3D Trailer Really Improves Episode I

From: http://gizmodo.com/

Watching the official trailer, I get the feeling that not even Lucasfilm is convinced that a third dimension is going to improve The Phantom Menace. So they've instead they've opted for Plan B in the trailer for the 3D re-release: the eradication of Jar Jar Binks.

Can we finally agree that likes 3D? The effect doesn't enhance the moviegoing experience even when originally shot with fancy 3D technology, but the Phantom Menace was released well before the 3D fad ruined our Friday nights. So it has to be manually converted to leap from the screen, with results that Ebert has lambasted far more eloquently than we could.

But we see through you, Lucasfilm! You can hide Jar Jar Binks in this trailer all you want, and the movie actually looks kind of decent without him. But you and I both know know he's still out there, lurking, waiting to shove his particularly awful brand of terribleness that even more in our faces, floppy ears jangling wildly as he jumps out of the screen and into our nightmares. [YouTube via TheForce.net]

Tuesday, October 18, 2011

The Episode I -- 3D Poster

From: http://furiousfanboys.com/

Monday, August 29, 2011

MasterImage 3D: The best glasses-free 3D technology yet

 Dean Takahashi


Most stereoscopic 3D experiences are weak. The glasses-free Nintendo 3DS turned out to be a disappointment, forcing Nintendo to slash the prices on that handheld gaming device. But the glasses-free experience MasterImage 3D has developed is something altogether different. From what I’ve seen so far, it’s going to offer an outstanding 3D experience on smartphones and tablets.

Roy Taylor (pictured below), executive vice president and general manager for MasterImage 3D, showed me a working prototype of the company’s new screen based on what it calls “cell matrix parallax barrier” technology. The quality blew me away. On a 4.3-inch WVGA screen, Taylor showed a 3D movie running in stereoscopic 3D. I didn’t need to wear glasses to see the sharp 3D imagery. When I moved my head, it didn’t get blurry. And if I moved my head too far to the side, it gracefully transitioned to a two-dimensional image.

“We’ve measured their alignment accuracy and we believe we’re 500 percent more accurate than the 3DS,” Taylor said in an interview at the recent Emerging Display Technologies conference. “We don’t have any issues with eye strain” (eye strain has proven to be a significant issue with the 3DS).

The cell matrix parallax barrier is more sophisticated than the glasses-free, or autostereoscopic, parallax barrier technology from Sharp that Nintendo used in its handheld, which debuted in March but sold so poorly than Nintendo cut its price $80 to $169 last week. The MasterImage 3D solution presents an image to your left eye and a different image to the right eye. Human eyes then form the two images into a single 3D image. But while the 3DS uses a striped approach to its parallax barrier, MasterImage 3D uses a matrix of cells that block one eye and not the other, which is a more fine-grained approach.

The result is high brightness, and no ghosting or cross talk (which makes the viewer see two images instead of one).

Both 7-inch and 10-inch tablet screens are coming later this fall. MasterImage 3D uses a Texas Instruments OMAP 4 processor that can handle 15-inch screens, but Taylor doesn’t expect anyone to ship those because the larger screen size forces you to sit too far back to be able to see the 3D effect. Rivals include Sharp and LG Electronics. But MasterImage 3D scored a $15 million investment in March from Samsung.

There is a decent 3D viewing angle to the technology, which is probably ideal for watching in an airline seat. Only one person can watch in 3D at a time on the four-inch to 10-inch screens.

MasterImage 3D was founded in 2004 in Seoul, South Korea by Younghoon Lee. It first developed a digital 3D cinema system and got its first installations in 2006. by 2009, it had its 3D cinema projectors in 800 movie theaters. It now has more than 4,000 digital 3D cinema installations in 70 countries and ships more than 8 million 3D glasses per month. It moved its headquarters to Hollywood, Calif. last fall and has now extended to mobile screens.

The company shipped the autostereoscopic 3D technology in 2009 in the Wooo phone made by Hitachi. That device was ahead of its time, so it only sold about 300,000 units. Now MasterImage 3D has prototypes ready for the improved cell matrix technology, which is easier to manufacture. Taylor is hopeful because movie studios are readying content for the devices via streaming technology.


“We have relationships with the movie studios and they love what we’re doing,” he said. “We are also talking to almost every major manufacturer in the world. They are all rushing to do 4.5-inch screens that can do true 720p images.”

MasterImage 3D has patented the technology, including the technology for aligning the images so that they aren’t blurry.

Overall, 3D has faced a struggle. About 21 million 3D TVs sold in 2011, but many of those are simply the latest high-end TVs. By 2015, that number is expected to grow to 100 million units.The only problem for MasterImage 3D is that many of the 3D experiences it has shipped so far have turned consumers off.

But Taylor said 40 3D movies will be released in 2012 and 70 by 2014, partly because the movie studios love the fact that a 3D experience can’t be easily pirated. On top of that, studios are also streaming 3D movies to mobile devices.

“3D is definitely out of the bag,” Taylor said. “The challenge is consumer hesitation, the lack of 3D content, health concerns, and a need for industry-wide investment.”

Mobile phones just might be the right devices to help the market take off, Taylor said.
“Hollywood needs a new outlet they can sell movies into, now that the DVD market is declining,” Taylor said.

Thursday, August 11, 2011

Toshiba Releases Glasses-Free 3D Laptop To Much Rejoicing

John Biggs
From: http://techcrunch.com/

Biggs is the editor of TechCrunch Gadgets. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. → Learn More

Qosmio_F755_3D

The Qosmio F755 3D laptop is now available for those who wish to live in the 2D world but – and only occasionally – may also want to view things in 3D. The laptop uses a “15.6-inch diagonal full HD TruBrite® display with Active Lens” to display both 2D and 3D images (sample shown here may not represent actual display, your results may vary, consult a doctor before playing 3D games, 3D gaming could cause headaches, nausea, a feeling that 3D is BS, the croup, accidental ingestion of your wedding ring, dance, Gary Oldman’s Disease, vestigial tail growth).

The laptop runs a Intel Core i7 processor and NVIDIA GeForce 540M and allows for HD video and Blu-Ray playback.

The laptop will start at $1,700 when it is available mid-August. Click through for the full press release.

Product Page

Toshiba Ditches the Glasses with Announcement of World’s First Glasses-Free 3D Laptop

Qosmio F755 3D Ushers in New Way of Experiencing 3D Entertainment; First Laptop to Simultaneously Display 2D and Glasses-Free 3D Content on a Single Screen

IRVINE, Calif.–(BUSINESS WIRE)–Toshiba’s Digital Products Division (DPD), a division of Toshiba America Information Systems, Inc., today announced U.S. pricing and availability for the Qosmio® F755 3D laptop, the world’s first laptop capable of displaying glasses-free 3D and 2D content at the same time on one screen1. Beginning in mid-August, 3D entertainment enthusiasts will have the opportunity to “ditch the glasses” and enjoy the latest in 3D content while enjoying all the amenities of a premium, high-performance laptop.

“The Qosmio F755 3D laptop is not just a breakthrough in mobile entertainment, but a great example of Toshiba’s ongoing commitment to turning technology innovation into real, usable products”
“The Qosmio F755 3D laptop is not just a breakthrough in mobile entertainment, but a great example of Toshiba’s ongoing commitment to turning technology innovation into real, usable products,” said Carl Pinto, vice president of product development, Toshiba America Information Systems, Inc., Digital Products Division. “We are excited to bring this cutting-edge technology to consumers, as there’s really nothing like it. The unique capabilities of the laptop’s 3D display make enjoying 3D content both convenient and hassle-free. It’s like nothing you’ve ever seen before.”

A Breakthrough in Consumer 3D Technology

To achieve a 3D viewpoint without the aid of special glasses, the new Qosmio F755 3D laptop uses the latest in auto-stereoscopic display technology. Equipped with a brilliant 15.6-inch diagonal full HD TruBrite® display with Active Lens technology, the double parallax image display is able to project two sets of images at the same time, splitting them between the left and right eyes to create the 3D effect. Toshiba’s intuitive Face Tracking technology then taps into the laptop’s built-in webcam to further perfect the projection of the image by reacting to the motion and position of the viewer, delivering a broad viewing zone from which to view 3D content. The end result for consumers is the ability to view and enjoy real 3D – no glasses needed.

2D or 3D? The Choice Is Yours

The Qosmio F755 3D laptop offers up two displays in one, giving users the freedom to view content in either 2D or 3D – or both at the same time. As the only laptop of its kind to offer a simultaneous viewing of 2D and 3D content on a single screen, it provides users with the option to watch 3D content in a full-screen or condense it to a smaller window, preserving the 2D desktop to browse the Web or do other tasks. The included Toshiba Blu-ray Player2 adds to the laptop’s flexibility by delivering easy “one-click” 2D-to-3D content conversion3 for DVDs and videos, giving users the opportunity to enjoy the latest Blu-ray™ 3D movies or experience their existing 2D movie library in a whole new way.

Robust Performance for Demanding HD Entertainment

In addition to its 3D capabilities, the Qosmio F755 3D is equipped with the latest in processor technology and premium components. Powered by the visibly smart Intel® Core™ i7 processor4, NVIDIA® GeForce® 540M graphics processor5, as well as fast RAM and a spacious 750GB hard drive6, the Qosmio F755 3D laptop is built to deliver robust multimedia performance. Built-in harman/kardon® speakers, a suite of sound enhancement technologies from Dolby® and Waves Audio deliver booming cinematic sound to movies, music and games. An integrated Blu-ray Disc™ rewriteable drive offers record and play capabilities, while an HDMI® port supports output of video (up to 1080p) to a 3D-ready TV or display. An elegant Fusion 3D Finish in Brilliant Red delivers standout styling.

Monday, August 1, 2011

How Scalado is secretly making our phone cameras better

by: | Devindra Hardawar
from: http://venturebeat.com/


For more than ten years, Swedish phone camera software company Scalado has been spearheading imaging innovations — but few people outside of the mobile industry realize how much of an impact the company has had.

Scalado’s technology, which includes advanced software for taking, viewing, and editing pictures on your phone, has been placed in over 900 million mobile devices so far, the company announced last month. Its software landed on over 350 million devices last year, and is set to be included on 500 million more in 2011.
Soon enough, Scalado’s software will be featured on a billion devices — something few software companies can boast. Scalado is a prime example of how a small international company — it only has around 110 employees — can become a major force in the global app economy.

The company’s early innovations include Random Access JPEG, a patented technology that made it easy for 2002-era phones to deal with photos; CAPS, a software development kit that made managing multi-megapixel pictures more CPU and memory efficient; and SpeedTags, technology that made JPEG optimization on mobile phones near-instant. Many of Scalado’s more recent technologies, including zero shutter lag shooting (pictures get taken as soon as you hit the shutter button), burst shot, and high-definition range shooting, are built upon SpeedTags and are included in the company’s Camera SDK.

Scalado has been able to get its technology on nearly a billion devices because it works across pretty much any platform, including iOS, Android and Symbian. The company’s partners and customers include Motorola, Nokia, Sony/Ericsson, HTC and Qualcomm. And now with tablets on the rise, Scalado’s tech has yet another group of devices to invade. The company recently showed off an iPad demo album for viewing 10,000 photos.

Raj Talluri, Qualcomm’s vice president of product management, praised Scalado during our MobileBeat 2011 conference earlier this month:

We built the hardware inside our developer platform, Snapdragon, to take pictures at high speeds and compress them into the perfect shot. Scalado then built their application to complements our hardware. The app allows the user to choose a face from those high speed-taken photos and layers it smoothly on your end picture. It’s a total solution for mobile picture taking.
The feature Talluri’s referring to is called Rewind, and as you can see in the video below it could be useful for touching up photos without actually retaking them. Scalado also recently showed off Multi-Angle (see video below), a feature that allows you to sweep your phone around an object to create a semi-3D image that’s viewable on 2D screens. Recipients of Multi-Angle photos can pan around the image simply by tilting their phone.

Scalado will continue to play a big part in the future of mobile imaging. Another recent video from the company demonstrates futuristic editing capabilities like the ability to fill in missing elements from a photos (for a full 360 degrees), even more robust 3D capturing, and the ability to take “intelligent pictures”, or photos that you can explore like a typical Web page.



Thursday, June 2, 2011

Next Mars Rover Will "See" in 3-D Color


from: http://www.dailygalaxy.com/

266602main_AFM_Scan3_516-387 (1)

Two digital color cameras on the mast of NASA's next Mars rover will complement each other in showing the surface of Mars in exquisite detail.  They are the left and right eyes of the Mast Camera, or Mastcam, instrument on the Curiosity rover of NASA's Mars Science Laboratory mission, launching in late 2011.

The right-eye Mastcam looks through a telephoto lens, revealing details near or far with about three-fold better resolution than any previous landscape-viewing camera on the surface of Mars. The left-eye Mastcam provides broader context through a medium-angle lens. Each can acquire thousands of full-color images and store them in an eight-gigabyte flash memory. Both cameras are also capable of recording high-definition video at about eight frames per second. Combining information from the two eyes can yield 3-D views of the telephoto part of the scene.

The motivation to put telephoto capability in Curiosity's main science imaging instrument grew from experience with NASA's Mars Exploration Rover Opportunity and its studies of an arena-size crater in 2004. The science camera on that rover's mast, which can see details comparably to what a human eye can see at the same distance, showed intriguing patterns in the layers of Burns Cliff inside Endurance Crater.

"We tried to get over and study it, but the rover could not negotiate the steep slope," recalled Mastcam Principal Investigator Michael Malin, of Malin Space Science Systems, San Diego. "We all desperately coveted a telephoto lens." NASA selected his Mastcam proposal later that year for the Mars Science Laboratory rover.

The telephoto Mastcam, called "Mastcam 100" for its 100-millimeter focal-length lens, provides enough resolution to distinguish a basketball from a football at a distance of seven football fields, or to read "ONE CENT" on a penny on the ground beside the rover. Its images cover an area about six degrees wide by five degrees tall.

Its left-eye partner, called "Mastcam 34" for its 34-millimeter lens, catches a scene three times wider -- about 18 degrees wide and 15 degrees tall -- with each exposure.

Researchers will use the Mastcams and nine other science instruments on Curiosity to study past and present environments in a carefully chosen area of Mars. They will assess whether conditions have been favorable for life and favorable for preserving evidence about whether life has existed there. Mastcam imaging of the shapes and colors of landscapes, rocks and soils will provide clues about the history of environmental processes that have formed them and modified them over time. Images and videos of the sky will document contemporary processes, such as movement of clouds and dust.

Previous color cameras on Mars have taken a sequence of exposures through different color filters to be combined on Earth into color views. The Mastcams record color the same way consumer digital cameras do: They have a grid of tiny red, green and blue squares (a "Bayer pattern" filter) fitted over the electronic light detector (the charge-coupled device, or CCD). This allows the Mastcams to get the three color components over the entire scene in a single exposure.

Mastcam's color-calibration target on the rover deck includes magnets to keep the highly magnetic Martian dust from accumulating on portions of color chips and white-gray-balance reference chips. Natural lighting on Mars tends to be redder than on Earth due to dust in Mars' atmosphere. "True color" images can be produced that incorporate that lighting effect -- comparable to the greenish look of color-film images taken under fluorescent lights on Earth without a white-balancing adjustment. A white-balance calculation can yield a more natural look by adjusting for the tint of the lighting, as the human eye tends to do and digital cameras can do. The Mastcams are capable of producing both true-color and white-balanced images.

Besides the affixed red-green-blue filter grid, the Mastcams have wheels of other filters that can be rotated into place between the lens and the CCD. These include science spectral filters for examining the ground or sky in narrow bands of visible-light or near-infrared wavelengths. One filter on each camera allows it to look directly at the sun to measure the amount of dust in the atmosphere, a key part of Mars' weather.

"Something we're likely to do frequently is to look at rocks and features with the Mastcam 34 red-green-blue filter, and if we see something of interest, follow that up with the Mastcam 34 and Mastcam 100 science spectral filters," Malin said. "We can use the red-green-blue data for quick reconnaissance and the science filters for target selection."

When Curiosity drives to a new location, Mastcam 34 can record a full-color, full-circle panorama about 60 degrees tall by taking 150 images in about 25 minutes. Using Mastcam 100, the team will be able to broaden the swath of terrain evaluated on either side of the path Curiosity drives, compared to what has been possible with earlier Mars rovers. That will help with selection of the most interesting targets to approach for analysis by Curiosity's other instruments and will provide additional geological context for interpreting data about the chosen targets.

The Mastcams will provide still images and video to study motions of the rover -- both for science, such as seeing how soils interact with wheels, and for engineering, such as aiding in use of the robotic arm. In other videos, the team may use cinematic techniques such as panning across a scene and using the rover's movement for "dolly" shots.

Each of the two-megapixel Mastcams can take and store thousands of images, though the amount received on Earth each day will depend on how the science team chooses priorities for the day's available data-transmission volume. Malin anticipates frequent use of Mastcam "thumbnail" frames -- compressed roughly 150-by-150-pixel versions of each image -- as an index of the full-scale images held in the onboard memory.

Malin Space Science Systems built the Mastcam instrument and will operate it. The company's founder, Michael Malin, participated in NASA's Viking missions to Mars in the 1970s, provided the Mars Orbiter Camera for NASA's Mars Global Surveyor mission, and is the principal investigator for both the Context Camera and the Mars Color Imager on NASA's Mars Reconnaissance Orbiter.

The science team for Mastcam and two other instruments the same company provided for Curiosity includes the lead scientist for the mast-mounted science cameras on Mars rovers Spirit and Opportunity (James Bell of Arizona State University); the lead scientist for the mast camera on NASA's Phoenix Mars Lander (Mark Lemmon of Texas A&M University); James Cameron, director of such popular movies as "Titanic" and "Avatar"; and 17 others with expertise in geology, soils, frost, atmosphere, imaging and other topics.

The Daily Galaxy via  http://www.nasa.gov/msl. You can follow the mission on Facebook at http://www.facebook.com/MarsCuriosity and on Twitter @marscuriosity . A full listing of JPL social media accounts is at: http://www.jpl.nasa.gov/social .
This color image at the top of the page is a three dimensional (3D) view of a digital elevation map of a sample collected by NASA's Phoenix Mars Lander's Atomic Force Microscope (AFM).

The image shows four round pits, only 5 microns in depth, that were micromachined into the silicon substrate, which is the background plane shown in red. This image has been processed to reflect the levelness of the substrate. A Martian particle -- only one micrometer, or one millionth of a meter, across -- is held in the upper left pit.

The rounded particle -- shown at the highest magnification ever seen from another world -- is a particle of the dust that cloaks Mars. Such dust particles color the Martian sky pink, feed storms that regularly envelop the planet and produce Mars' distinctive red soil.

The particle was part of a sample informally called "Sorceress" delivered to the AFM on the 38th Martian day, or sol, of the mission (July 2, 2008). The AFM is part of Phoenix's microscopic station called MECA, or the Miscroscopy, Electrochemistry, and Conductivity Analyzer.

The AFM was developed by a Swiss-led consortium, with Imperial College London producing the silicon substrate that holds sampled particles.

 Image Credit: NASA/JPL-Caltech/Malin Space Science Systems

Friday, May 20, 2011

Star Tours’ New 3D Tech

From: http://furiousfanboys.com/


The newly upgraded 3D version of Star Tours officially opens tomorrow in Florida (with non-Cast Member previews beginning in California as well), and people will finally be able to experience Star Wars in 3D. What’s cool about the new Star Tours is that it uses a 3D technology, and glasses, that hasn’t yet been seen in many theaters. This isn’t the ancient two-projector film-based tech that’s used in 3D theme park movies like Captain EO. It’s also not the expensive 3D technology that most movie theaters use. Disney chose to go with Dolby’s new 3D technology that uses just one projector and unique 3D glasses.

Where current theater 3D tech requires the use of an expensive reflective silver screen and usually requires dual projectors; Dolby’s tech can be used on a normal white screen and a single digital projector that can display both 2D and 3D playback. The 3D playback uses an alternate red/blue/green color wheel in addition to the normal red/blue/green color wheel; which is why some people claim that the new Star Tours uses the old 1950′s red/blue style of 3D. It doesn’t but due to a second color wheel in the projector you may see additional colors when you view the screen without 3D glasses on. Basically the color information for each eye is projected at different wavelengths, which the glasses then are able to decode.

The glasses are also new. They aren’t the flimsy cheap polarized lenses that you normally get at a theme park or even a movie theater. Word is that they actually cost about $12 a pair, and they use a curved lens. This can cause some blurring on the edges for people who wear glasses, but they do fit over prescription glasses just fine. The 3D effect with these new glasses is actually clearer and smoother than what you got with traditional flat polarized lenses.




This weekend Disney soft-opened Star Tours 2 in Florida in anticipation for its big opening this coming Friday, and they let a picture of Darth Vader leak out. The pic comes from the beginning of the ride when you’re confronted by either a squad of Stormtroopers or Vader himself. The whole thing is in 3D, which this pic obviously cannot show, and the word from the ride is that the 3D effect is the best ever done in either a theme park ride or movie. The ride even uses Dolby’s new 3D technology (and glasses). These aren’t your typical cheap theme park glasses. Dolby charges theater owners about $12 a pair for them.

Star Tours opens in Florida on Friday, and there will be special previews of the ride for non-Cast Members beginning that day in Anaheim. Expect a lot more later this week.




For a while we’ve known that Star Tours II would naturally feature C-3PO, R2D2, and Admiral Ackbar among two new Droids. Now Disney has officially confirmed that Ackbar would me making an appearance in the ride along with a couple other characters. Darth Vader and Boba Fett will be there along with Stormtroopers and a brand new type of trooper created specifically for the new ride called a “skytrooper”. For the Rebellion, aside from Ackbar; riders will see Yoda and a young Princess Leia on their trip to one of many new destinations.

Star Tours II is scheduled to open in May, and we’re planning on being there opening day and will try to bring you live coverage of all the Star Wars craziness.


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Disney has released their official press release announcing the re-opening of Star Tours next month in Florida (and June in Anaheim), and it reveals some new details about the ride. In addition to it describing the new queue people will walk through, it confirms that the new pilot droid Ace will still be seen in the ride, despite C-3PO taking over the piloting duties when you enter the Starspeeder 1000. Here’s the full press release:

‘Star Tours – The Adventures Continue’ Brings Star Wars™ Thrills in 3-D to Disney’s Hollywood Studios Theme Park

LAKE BUENA VISTA, Fla. – The power of the Force and the magic of Disney have combined to create “Star Tours – The Adventures Continue,” a new 3-D attraction set to open at Disney’s Hollywood Studios theme park on May 20, 2011. The attraction also will open at Disneyland Park in Anaheim, Calif., on June 3, 2011.

Based on the Star Wars films, Star Tours will take Walt Disney World Resort guests to multiple Star Wars destinations where they will interact with characters from throughout the Saga. And it will all be in 3-D.

With eye-popping 3-D digital filming, a dramatic musical score and motion simulator-based technology, guests will be immersed in the Star Wars galaxy like never before on a theme park attraction. Walt Disney Imagineering worked with Lucasfilm, Ltd. and Industrial Light & Magic – the groundbreaking visual effects division of Lucasfilm – to bring the out-of-this-world attraction to life.

Star Tours, which had thrilled Disney Parks guests since the 1980s, was “powered down” at Disneyland and Disney’s Hollywood Studios in 2010 so Imagineers could begin work on the new attraction.

And in a new twist, guests may be able to enjoy the attraction multiple times without ever experiencing the same adventure. More than 50 story combinations are possible for guests to experience aboard Star Tours.

Just as the Star Wars films immerse movie-goers in storylines that keep them on the edge of their seats, Star Tours will feature multiple stories and scenarios that will hurtle park guests throughout the Star Wars galaxy. And all of the storyline’s twists and turns will be random, affording guests the chance to ride the attraction multiple times.

Whether it’s a battle with Darth Vader and his legion of stormtroopers or a plea from Princess Leia to help her save the Rebellion, guests will find themselves in the middle of the action – literally – in the 3-D, multi-sensory attraction.

Entering the attraction queue area, Star Tours guests walk into a bustling spaceport. The famed Star Wars droid duo, C-3PO and R2-D2, greet them as the Starspeeder 1000 is prepped for service. Anthony Daniels, the voice of C-3PO and the only actor to appear in every theatrical chapter of the Star Wars Saga, reprises his role as the golden protocol droid. Daniels worked with Walt Disney Imagineering to record new dialogue for the attraction. Guests also are introduced to AC-38, a hotshot droid pilot known simply as “Ace,” and Aly San San (voiced by actress Allison Janney), the “spokesbot” for the spaceport.

After winding through the spaceport, guests board the Starspeeder 1000 spacecraft and prepare for Star Tours Flight #1401. Through a series of mishaps, however, C-3PO finds himself in the pilot’s seat instead of Ace, and it’s up to him and R2-D2 to navigate their passengers through the galaxy. However, the tyrannical Empire is out to stop the Starspeeder at all costs. C-3PO and R2-D2 take the controls and try to outwit and outrun the Imperial forces and a galactic bounty hunter hired to pursue the spaceship and its passengers.

Utilizing the 50+ random story combinations, the Starspeeder then embarks on a wild trip through the galaxy, visiting several planets made famous in the Star Wars films. Among the locations that might provide haven from the Empire’s pursuit are the icy planet of Hoth, the lush jungles of Kashyyyk and the underwater Gungan world of Naboo. And along the way guests may encounter Star Wars characters that offer to help (or hinder) their journey, including Yoda, Admiral Ackbar, Darth Vader and Boba Fett. “Skytroopers,” a legion of stormtroopers created just for the Star Tours attraction story, might even join in the chase.

In fact, with multiple ways to experience each flight, guests will never know where the Force will take them.

At Walt Disney World Resort, Star Tours opens May 20, 2011, the same day the annual Star Wars Weekends event begins at Disney’s Hollywood Studios theme park. Star Tours and Star Wars Weekends event activities are included in regular admission to Disney’s Hollywood Studios theme park.

For more information and to purchase theme park tickets or book vacation packages, guests may visit disneyworld.com/startours or disneyworld.com/starwarsweekends.

Thursday, April 14, 2011

Eye-Tracking Trick Brings Glasses-Free 3D to iPad 2







Why wait for the iPad 3, 4 or even 5? A tablet that can offer glasses free 3D is here now, thanks to a neat iPad 2 tech demo.

OK, so this isn't actually real 3D, but the neat little visual trick, which has been made possible due to the introduction of a front-facing camera on the iPad 2, sees a seemingly live 3D image on the tablets 2D screen. This little bit if visual magic, dubbed Head-Coupled Perspective (HCP), was created by a French-based team of individuals at the Engineering Human-Computer Interaction Research group.

Their clever trick uses a live feed from the iPad 2's front-facing camera--coupled with some custom software--to track your head in real time. The result is pretty neat--the on-screen image seems to dynamically change perspective depending on the position of your head relative to the iPad. Check it out for yourself:


Of course using movement to create visual effects like this isn't anything new. Nintendo achieved a similar visual trick with the Nintendo DSi, and some iOS apps employ a similar trick by using the built-in accelerometer to simulate depth., But this cool little tech demo (which has also been demoed on an iPhone 4) offers a glimpse at what could be achieved if a few clever developers got together.

[Via TUAW]

Tuesday, April 12, 2011

Peter Jackson’s First Hobbit Set Update

From: http://furiousfanboys.com/

Peter Jackson has updated his Facebook page with the first real update from the set of The Hobbit, and in addition to revealing a pic from the set; he confirmed they are shooting the movies at 48 frames per second.

Shooting and projecting at 48 fps does a lot to get rid of these issues. It looks much more lifelike, and it is much easier to watch, especially in 3-D. We’ve been watching HOBBIT tests and dailies at 48 fps now for several months, and we often sit through two hours worth of footage without getting any eye strain from the 3-D. It looks great, and we’ve actually become used to it now, to the point that other film experiences look a little primitive. I saw a new movie in the cinema on Sunday and I kept getting distracted by the juddery panning and blurring. We’re getting spoilt!

As for the image on the monitors…it sure does look at lot like Bilbo is exploring a certain cave. Jackson promises a video update very soon, and we’ll let you know as soon as it’s up.

Thursday, April 7, 2011

China goes wild for 3D porn film

Sex and Zen: Extreme Ecstasy is a world first, with technology that hopes to revive an ailing industry. But it is unlikely to be seen in full in the mainland

    Still from Lust, Caution
    Grappling with it ... Sexual content is cut for mainland audiences, for example from Ang Lee's Lust, Caution. Photograph: Supplied By Lmk
     
    It is being billed as the world's first 3D porn film, a movie so salacious that Chinese audiences are reportedly flocking from the mainland to more permissive Hong Kong for the chance to see an uncut version. Sex and Zen: Extreme Ecstasy will open in the former British protectorate and Taiwan next week. The £2m Cantonese language film is an ornate fantasy with high production values, set at the kinky court of Ming dynasty ancient China. It is ostensibly based on the classic Chinese erotic text, The Carnal Prayer Mat, and follows a young man as he befriends a duke and enters a world of royal orgies and other sexual peccadilloes. The film is also a reworking of an earlier Chinese movie, 1991's Sex and Zen. Writer and producer Stephen Shiu told local media the film would feature some "very graphic sex scenes". He added: "It will leave audiences feeling like they are sitting right there at the edge of the bed." Sex and Zen's content means it is unlikely to be screened uncut in mainland China, though there are reports of tour groups planning trips to Hong Kong and Taiwan so that people may see it. Such a development mimics events in 2007, when mainlanders travelled to the island to watch an uncut version of Ang Lee's Lust, Caution, the Chinese cut having excised key scenes which left audiences confused and disappointed. Last year during the shoot for Sex and Zen, Shiu told Reuters "It's because it's forbidden in China, (that there) is so much enthusiasm in China for this film." He added: "Somehow when you're doing a 3D movie you always want to make an impressive image because the viewers ... are going to buy tickets with double or even triple the ticket price to get into a world they've never seen before. It's not just erotica, they want some 'wow factor'!" Sex and Zen stars one Hong Kong and two Japanese actors in the main roles and is directed by Christopher Sun. Some are predicting it could be the first of a wave of softcore 3D films, helping the industry to emerge from a period in which it has been hit heavily by free internet porn. However, the costs of shooting in the format have so far proved prohibitive. Nevertheless, Italian director Tinto Brass is said to be planning a 3D version of his notorious 1979 erotic film Caligula, and there are rumours of a 3D porn spoof of Avatar titled This Ain't Avatar XX.

Thursday, March 24, 2011

First glasses-free 3D smartphone arrives on AT&T

By Raymond Wong
From: http://dvice.com/

First glasses-free 3D smartphone arrives on AT&T

Here we go. It's smartphone season and everybody's going for dual-core this and four-inch screen that. This puppy right here is taking a page from Nintendo's 3DS — the LG Thrill 4G will be the first U.S. smartphone to boast a glasses-free 3D screen.

It's been a big wave this week for AT&T, but luckily for fans of LG and Android the Thrill 4G will be landing. The Thrill 4G's main attraction is obviously its glasses-free 3D 4.3-inch screen and dual 5-megapixel cameras capable of shooting 3D photos and high definition 720p video. If 3D is not your cup of tea, 2D recording will top out at full HD 1080p resolution.

Under the hood you'll find a dual-core 1GHz processor, 8GB of internal storage and an included 16GB microSD card. As its name implies, the Thrill 4G will also be a 4G smartphone with which you can expect blazing download and upload speeds.

Pricing and availability have yet to be announced, with AT&T only hinting at a release in the coming months, but overall the Thrill 4G sounds like a slick and powerful smartphone. What do you think? Does glasses-free 3D have a better chance at surviving than regular 3D that require glasses?

Update: Check out our hands-on with the Thrill for more, as well as our coverage of the Thrill's main contender, Sprint and HTC's EVO 3D

Friday, March 11, 2011

New Spider-Man movie first to use ultra-mobile 3D cameras

By Electronista Staff

From: http://www.electronista.com/


3ality TS-5, 3D camera of choice



The Spider-Man franchise re-boot The Amazing Spider-Man is the first movie to use the TS-5 Handheld Beamsplitter Rig from 3ality Digital. 3ality Digital’s camera platforms and stereo image processors were developed to enable both scripted and live entertainment. The camera systems automatically align and correct mechanical and optical imperfections, using artificial intelligence and image processing. The systems feature semi-automatic setup and alignment, as well as S3D metadata output.

"We tested virtually every product on the market and chose 3ality Digital because we were impressed by the compact size of the TS-5," said Spider-Man director of photography John Schwartzman. "You don't get the unwanted shadowing effects during shots that sometimes appear using other 3D rigs, and the lens changes only take a few minutes," he added. "We wanted a rig that would not only deliver the best quality and performance but also one that wouldn't delay the production, so we have all the benefits of a 3D picture and we're shooting to a 2D schedule."

The CEO and founder of 3ality Digital, Steve Schklair, explains that the advantage of 3ality’s TS-5 cameras is that the business case for shooting in 3D works when studios can film on the same timing schedule as when shooting in regular 2D. As a result, 3ality is now attracting interest from the television industry for shooting episodic TV shows in 3D. A one-hour TV show can be shot in the usual 2D schedule of nine days with a 3ality Digital rig, giving it a significant advantage over its competitors.

The Amazing Spider-Man is due for release in 2012. [via The Hollywood Reporter]






Tuesday, February 22, 2011

HIV as you've never seen it before

Sandrine Ceurstemont, video producer
from: http://www.newscientist.com/


It's hard to visualise what something as small and complex as HIV actually looks like. But now Ivan Konstantinov and his team from Visual Science have created the most-detailed 3D model of the virus to date (see video above). An image of this visualisation just won first place in the 2010 International Science and Engineering Visualization Challenge, sponsored jointly by the journal Science and the National Science Foundation (NSF).

The model contains 17 different viral and cellular proteins and the membrane incorporates 160 thousand lipid molecules, of 8 different types, in the same proportions as in an actual HIV particle. It denotes the parts encoded by the virus's own genome in orange, while grey shades indicate structures taken into the virus when it interacts with a human cell.

To create the visualisation, the team consulted over 100 articles on HIV from leading science journals and talked to experts in the field. Then they reconstructed viral proteins from X-rays before assembling the structure of an entire HIV particle. The final appearance was achieved by experienced designers and 3D graphics specialists. Thanks to software and algorithms developed by the company, the model was completed in about three months.

The illustration was featured on the cover of Nature Medicine in September 2010, as part of a special issue prepared by the Global HIV Vaccine Enterprise. But because of the high resolution of the model, Konstantinov says it is suitable for a range of formats, from posters to animations and interactive applications for web and mobile platforms. For the moment, they plan to use it in schools and to popularise science research. But this model, and others created by the company such as a visualisation of the swine flu virus, are sure to be useful in medical research.

If you would like to see other winning entries from the 2010 International Science and Engineering Visualization Challenge, check out our online gallery here.

Friday, January 28, 2011

Google Earth: The California Bay Area Now 3D!

From: http://www.visualnews.com/



(Thursday – 01/27/11) If you’ve never been to the California Bay area, now is your chance… at least virtually. Google announced today that it has rolled out tens of thousands of new, user created buildings for Google Earth and Google Maps, covering central California, from San Jose up to San Francisco. Included are such famous landmarks as the Golden Gate bridge, the Ferry Building and yes, the Mountain View based Googleplex (In order to view these links, you need to have the Google Earth plugin for Google Maps installed).

This project is really just the beginning, as it continues an ambitious 5 year old announcement that Google would facilitate the creation of 3D models for every building in the world. To learn more about how you can help put your favorite buildings on the map, check out Google SketchUp and Building Maker.



Below: Googleplex in Mountain View, CA


Below: The UC Berkley Campus in Berkley, CA


Source: google-latlong.blogspot.com

Friday, January 7, 2011

Trimensional: a 3D scanner for iPhone using just an app

By: Matthew Humphries
From: http://www.geek.com/




You may find it hard to believe, but it’s possible to capture 3D scans with your iPhone using just the screen and the camera. The solution comes in the form of an app called Trimensional.
The way in which it works is very simple, but the results are quite effective as the video above and images below show.

In order to work you need to turn the brightness right up on your iPhone display, then stand in complete darkness. Hold the phone screen up to your face (around 20cm away) with the Trimensional app loaded, and tell it to starts scanning.

The end result is a 3D scan of your face with the quality depending on how dark you managed to get the environment you are standing in.
Here’s the full feature list of the first version of the app:
  • Capture your own 3D scans
  • Browse your 3D scan library
  • Rotate and zoom your 3D models
  • Pick from 6 different 3D rendering modes
  • View a 3D slideshow
  • Email images directly to friends
  • Save images to camera roll for posting to the web
For $0.99 on the App Store it gives you a new way to capture images of yourself, friends, or random objects which you can then share with others over e-mail, or manipulate them directly on your phone.
The Trimensional website states it works best with iPhone 4 or the latest generation (4th) iPod touch. So if you have a previous generation phone or iPod check the iTunes comments first to see if anyone got it working.

One update we’d like to see to the app is the ability to export the 3D model in a standard format 3D art packages can handle.
Read more at the Trimensional website

Thursday, November 11, 2010

iPhone and iPod to Get 3D Screens with Help of My3D From Hasbro

From: http://www.ismashphone.com/

3d-tv-without-glasses

3D, The Future of Entertainment

Stereoscopic 3D is one of the latest buzzwords in the tech and gaming industries. Sony has done their best to push it out the door with their line of 3DTVs and the now 3D-capable PlayStation 3 (thanks to a firmware update earlier this year). In addition, Nintendo will be releasing their glasses-free 3D handheld in March, the 3DS.

iPhone in 3D

Apple hasn't yet announced any plans to incorporate stereoscopic 3D into their devices. They probably don't need to at this point. That's not to say we don't want to see 3D content on our iOS devices. That's where Hasbro comes in. That's right, Hasbro--the toy maker. Right now, you may be wondering how the same company that makes Mr. Potato Head is going to give your iPhone a 3D screen.

Remember the View-Master?

3d-view-master

The above photo looks like an old model, but the concept and design has remained nearly unchanged for several years

Most of us probably had a View-Master. The cool little toy you used to put paper discs in and watch a little slideshow through the lenses. The device gives viewers an illusion of 3D depth of field by pulling together two separate images in such a way that makes it appear as if certain objects "pop out" of the picture.

Meet My3D

539w

My3D (above) uses a concept similar to the classic toy, reinventing it for a new generation by using an iPhone or iPod Touch for its slideshow rather than a little paper disc. According to Hasbro, the device will offer "three-dimensional content...a 360-degree experience in gaming, virtual travel experiences and entertainment content...[for] both children and adults."

The device will set users back about $30, and will be available Spring 2011 at stores where Apple's iPhones and iPod Touch devices are sold. Users can then purchase additional My3D content, which is said to range in price, some of it will be available for free.

According to Hasbro, Apple guided them in the development of the device, and they feel that nothing available that matches the quality and content users will get from My3D.

Excited Yet?

Ahh

Yes and no. It's $30, so that's not entirely bad. We already own an iPhone, so we are set. However, those who want a device for viewing will have to fork over an additional lump of money for an iPhone or iPod Touch (iPod Touch ranges in price from $229 to $399 depending on the storage capacity).

It's also worth noting that Hasbro has teamed up with some big names like Dreamworks Animation, the movie studio responsible for the Shrek series and How to Train Your Dragon. They're definitely pulling out the big guns for this one.

Those without an iPhone can always pick up the classic View-Master for about $10 along with a few additional View-Master reels. We'll wait to see how it does.

Monday, November 1, 2010

James Cameron Announces New Technology for 'Avatar' Sequels

From: http://fora.tv/


fora.tv — "We are going to be seeing the oceans of Pandora, and the ecosystems there. The only sweeping change between now, and when we release the second Avatar film. I want to author the film at a higher framerate... Movies are way behind, they are a century out of date!"

Wednesday, September 29, 2010

'Star Wars' saga set for 3D release starting 2012

Films will roll out in order, starting with 'Phantom Menace

By Jay A. Fernandez and Kim Masters


From: http://www.hollywoodreporter.com/
Big news on the 3D front.

Sources indicate that George Lucas is set on rereleasing the "Star Wars" franchise in new 3D conversions beginning in 2012. Although 3D versions have been rumored for some time, Lucas purportedly was waiting until there were enough screens available to make the release a sizable event.

Fox, which released all six original "Star Wars" films, also would release the 3D versions.

Episode I, "The Phantom Menace," would be first out of star-dock during early 2012. After that, each film would be released in order at the same time in consecutive years, depending on how well the first rerelease does.

Each conversion takes at least a year to complete, with Lucas overseeing the process to make sure each is as perfect as possible. He has said that the "Avatar" experience convinced him that "Star Wars" is ready for the state-of-the-art 3D treatment.

Starting with "Phantom Menace," Lucasfilm would use several higher-end conversion houses to work on the project. By late winter or early spring in 2012, the exhibition industry should have all the 3D screens anyone could want for such a release.

At present, pics are limited to 2,000-2,500 3D locations owing to an insufficient installed base of projectors and screens. Movie theaters are adding 3D screens at a clip of 500 a month in the U.S. Foreign exhibitors also are pushing into 3D as quickly as possible now that financing for the installations is flowing.

Also pushing the timetable is a potential breakthrough in 3D TV technology. With Samsung penetrating the market with 50,000-plus 3D-equipped sets and Sony recently sending its version to market, the home-viewing experience could be primed for 3D DVD versions of the films by the time the new 3D theatrical releases have run their course.

Lucas purportedly is lining up the theatrical rereleases as a lead-in to the ultimate home-viewing experience. Beyond that, the property would launch to other 3D media.

In the meantime, Lucas plans a comprehensive Blu-ray Disc set of the six films next year, which would include upgraded picture and sound quality, new deleted scenes and special features.

Alex Ben Block, Carl DiOrio and Borys Kit contributed to this report.

Monday, September 13, 2010

The 14 Sexiest 3D Magazine Pictorials (NSFW)

brobible.com — Last year millions of people drank James Cameron's blue Kool-Aid about a so-called "3D entertainment revolution." Magazine publishers followed suit... to nice effect in many cases.

Click here for the gallery and links: http://www.brobible.com/story/the-14-sexiest-3d-magazine-pictorials


Thursday, August 19, 2010

The 10 Best 3-D Movies And What Hollywood Can Learn From Them

By Josh, Katey, and Eric

From: http://www.cinemablend.com/


In the wake of Avatar 3-D is the next big leap and Hollywood hasn't been shy about putting everything they have into the format. Summer's over but the next few months will see even more movies released in 3-D. You'd probably better get used to wearing those glasses. Next week Piranha 3D shows up with a campy approach to the format and a few weeks later in September Resident Evil: Afterlife will take a much more technologically serious approach as it becomes one of the few movies since Avatar to use James Cameron's 3D Fusion Camera system. After riding the wave of a summer box office loaded with 3-D conversions we've talked a lot about all the ways that 3-D's been going wrong, but maybe there's something to be learned by looking back at all the times 3-D went right.

Freed from the shackles of the mostly unsuccessful blue and red glasses 3-D which spared people to death, used properly and on the right movies, 3-D can and has added something to your viewing experience. Listen up Hollywood. Here's what it looks like when 3-D is done right.


Captain EO (1986)
When it debuted at Disney parks in the 80s Captain EO was regarded as the first 4-D film because it incorporated in-theater effects like laser lights along with the 3-D elements on screen. But really, it was just 3-D with lasers. Directed by Francis Ford Coppola, the short film starred Michael Jackson as the captain of a ragtag starship crew on a mission across the stars. The story was pretty silly, and since it starred Michael Jackson, prone to a lot of singing, but the movie's special effects were stunning. Coppola's groundbreaking 3-D camera tricks were so good that those 3-D effects still hold up pretty well today. In part that's because Disney went all out when making it. Captain EO cost, on average, $1.76 million per minute to make. For that money Disney parks got the first ever 3-D movie that actually really worked in 3-D. It was so well done that more than twenty years later Captain EO continues to show at Disney's parks around the world.


Jim Henson's Muppet*Vision 3-D (1991)
Captain EO got all the attention but Michael Jackson's weird, space adventure wasn't the only 3-D movie showing at Disney's parks in the 90s. If you were lucky, maybe at some point during a trip to Disney you've stumbled into a showing of Jim Henson's Muppet*Vision 3-D. The attraction first opened at Walt Disney World and Disneyland in 1991 and it takes 3-D beyond the screen. The presentation uses actual animatronic Muppets and other real special effects to heighten the impact of the 3-D elements in the movie. At some point while you're watching it becomes nearly impossible to distinguish between what's really there in the room with you and what's being projected, and since it's the Muppets, it's a lot of fun. Muppet*Vision 3-D was the last thing ever directed by the late, great, Jim Henson. If he'd stuck around longer, it's hard not to wonder what he'd have thought of the format now… or for that matter what brilliant new ways he'd have come up with to use it.


Ghosts of the Abyss (2003)
Back in 2003 people still thought of 3-D as red and blue lenses Elmer's glued into paper frames. 3-D was still the awful, clunky, unwatchable stuff of Jaws 3-D and audiences wanted no part of that. But quietly, behind the scenes, James Cameron was working to change everything. Before he shot Avatar he started testing a new kind of 3-D on a series of underwater documentaries. This Cameron directed film was the first Disney movie produced in 3-D and, if you were one of the few who made it to an IMAX theater to see it, it blew your mind. Sure a lot of the 3-D effects were wasted on pie charts, but oh what pie charts. Graphs are a lot more interesting when they're hovering of the head of the guy in front of you. Images leaped out of the screen with stunning clarity. As Cameron's robotic cameras dove into the wreck of the Titanic, it was easy to let yourself go and feel as though you were really there. It would be more than half a decade before Cameron perfected his 3-D technique, but he laid the groundwork here, quietly, and while no one was really looking.


Superman Returns: An IMAX 3-D Experience (2006)
When it was released in 2006 an alternate version of Superman Returns called Superman Returns: An IMAX 3-D Experience was released simultaneously in IMAX theaters. It was the first live-action Hollywood movie to get a combined IMAX 3-D release, though now its commonplace. Only 20 minutes of the film were actually converted into 3-D which resulted in the admittedly annoying process of taking your 3-D glasses on and off throughout the film… but oh what a 20 minutes. Superman's bright, sharp colors and director Bryan Singer's talent for stunning visual clarity made those 20 minutes of 3-D worth the trouble. Used primarily on action sequences, 3-D made the movie's biggest moments even bigger and grander. Combined with IMAX's unmatched picture and sound quality Superman Returns delivered an, at the time, unmatched of theater experience.


Meet the Robinsons (2007)
Meet the Robinsons was a turning point for Disney. The studio's second attempt at computer animation was also their first good one. They'd been struggling, their animated movies were no longer working, and then out of nowhere suddenly Meet the Robinsons did. It helped that they had a strong story rooted in the importance of family, but visually, I'm not sure the movie would have worked without 3-D. On its own Robinsons' animation looked dated and overly simplistic but when 3-D was used to add depth, suddenly the film's unexpectedly simple landscape design became deeper and more interesting. In applying 3-D to such basic computer animation Robinsons discovered something interesting: 3-D works best when you keep it simple.


Journey to the Center of the Earth (2008)
While most movies use 3-D only to enhance what they're doing, Journey to the Center of the Earth existed solely in the service of 3-D. It was made, from the beginning, with 3-D in mind and the entire film was crafted from stem to stern with audiences wearing funny glasses as the plan. That paid off in a big way in sheer entertainment value. While the movie's story was, admittedly, a shallow, paint by numbers modern version of Jules Vernes' classic tale, the film's visual elements were such a blast that most went in and didn't care. The movie took full advantage of both the gimmicks and subtler nuances 3-D offers to delight and amaze. Journey to the Center of the Earth was the rare 3-D movie that there was literally no point in watching without 3-D. Without your glasses on, without 3-D effects, there was no movie. Maybe they didn't always get the story right but Journey knew how to get the most out of 3-D.


My Bloody Valentine (2009)
Before Hollywood started trying to promote 3D that was "subtle" and "enhanced the world of the film," My Bloody Valentine used the technology the way it was always intended-- to scare the hell of an audience by throwing things at them. I can't even tell you how many times a pickax swung perilously out over the crowd, or how many bulging eyeballs or body parts came up for our close inspection-- and that's mostly because I had to cover my eyes in terror every time it happened. I have no idea why a cheapie horror movie like My Bloody Valentine managed to do live-action 3D better than something massive like The Last Airbender, but I'd never been so happy to see real humans in the third dimension-- and then, of course, to see those real humans chopped to bits.


Coraline (2009)
As we've seen with many of the 3-D films released this year, it's often difficult to get the proper level of depth required for a positive 3-D experience with a live action movie. Henry Selick's Coraline, on the other hand, has depth to spare. Both filmed in 3-D and animated using 3-D figures, the movie actually establishes an immersive world for the audience, something that 90% of 3-D films lack. Be it expanding a tunnel into an alternate world filled with button-eyed doubles or fighting against the evil Beldam in a gigantic spider-web, Coraline was a movie experience made for 3-D. Watching it that way is like stepping inside the film's magical, stop-motion world. In Henry Selick's clay-molding hands, Coraline's 3-D experience was supremely effective.


Monsters vs. Aliens (2009)
Monsters vs. Aliens was an endearingly goofy and over-the-top spin on the classic monsters movie, and how better to honor the B-movie roots than by showing the whole thing in glorious 3D? It wasn't just that it was better to have the various laser beams and monsters flying out of the screen at you, but that even the 3D was getting in on the fun, amping up the bright colors and crazy action so that you didn't have a choice but to jump in. As one of the first DreamWorks movies conceived in 3D, MvA's action sequences took great advantage of the format, sending Ginormica skating down the streets of San Francisco with cars as roller skates, and showing off every bit of alien weaponry in sharp 3D detail. Monsters vs. Aliens was too early in the 3D trend to take advantage of enough high ticket prices to earn itself a sequel, but it still represents one of the earliest and best examples of how animation can really work with the added dimension.


Avatar (2009)
James Cameron began developing Avatar in 1994 and much of the time between then and its 2009 release was spent developing the movie's groundbreaking 3-D effects. Live action elements were shot entirely on the 3-D Fusion Camera System and that worked. But much of the reason the film's 3-D succeeds is that 60% of the movie's scenes contain no live action elements and were done using photorealistic computer generated images created using a new kind of virtual camera system for motion capture. Under Cameron's direction 3-D is used to give the Pandoran jungles depth or to make seed pods float out over the heads of the audience, and at times what's happening on screen feels utterly real. Since its release Avatar has become the gold-standard in 3-D filmmaking, and if you're serious about making a 3-D movie, then you'll do it the Avatar way.