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Monday, July 25, 2011

Car wash that costs £10,000/$14,397.43 leaves super-cars as good as new

By Daily Mail Reporter
From: http://www.dailymail.co.uk/For most people washing your car involves a bucket of soapy water, a sponge and chamois leather.

But for some drivers with top of the range sports cars that simple method just doesn't cut it.


Now though, those owners can treat their Ferrari, Lamorghinis and Aston Martins to ultimate all-star treatment - a £10,000 'car spa' which is the world's most expensive car wash.

Cleaning up: A worker treats the engine of a Ferrari at Monza Ultimate Detailing and Protection in Dubai, which offers a 'car spa' that costs £10,000
Cleaning up: A worker treats the engine of a Ferrari at Monza Ultimate Detailing and Protection in Dubai, which offers a 'car spa' that costs £10,000

The week-long treatment uses the latest in nano-technology with a 'no-touch' technique - where no  bare human finger will be laid on the precious cars.

Instead the perfect - and top secret - combination of water treatment, temperature, pressure is used to ensure a perfect finish.

The Dubai based car wash, named Monza Ultimate Detailing and Protection, is particularly popular with car loving British expats living in the Gulf Kingdom.
 
And amazingly some wealthy clients with brand new cars book them in for the factory fresh paint work to be corrected.

The 'spa' is run by a team of dedicated staff - who have each received six months of training in how to pamper cars.

Among their tools are handheld microscopes to ensure that even dirt not visible by the naked eye is carefully removed.

Attention to detail: The team use handheld microscopes to ensure that even dirt not visible by the naked eye is carefully removed
Attention to detail: The team use handheld microscopes to ensure that even dirt not visible by the naked eye is carefully removed


As good as new: The cars leather upholstery is cleaned three times, before being rubbed down and treated with natural oils
As good as new: The cars leather upholstery is cleaned three times, before being rubbed down and treated with natural oils

Expensive leather upholstery is cleaned three times, left to breath for a day and gently rubbed down with natural oils afterwards.  


The company is run by Frederick Faidhi, 49, who was born in Kingston-upon-Thames, but now lives in the kingdom.

He said: 'Seven weeks ago I opened this sanctuary for the most prestigious exotic, luxury and custom made cars Dubai has to offer.

'In England it's unusual for young men aged between 18 and 30 to own a top-class sports car.

'But in Dubai because of the kind of wealth here you meet people like this every day.
'Our treatment is particularly popular with British petrol-heads, who understand the need to treat their super and luxury cars with the respect they deserve.'

Gleaming paintwork: The company's main polisher gets to work on a Porsche in the workshop
Gleaming paintwork: The company's main polisher gets to work on a Porsche in the workshop 

The £10,000 wash is for customers who own their own custom built cars.
But a more modest £6,000 an 'average' customer who owns a high end BMW or Mercedes can have their car treated.

That pricetag includes a paint work correction, an exterior hologram free polish, ten glass polishes, interior detailing and protection, two headlight rejuvenations, 12 upholstery water-proofings, and four sanitary treatments of the car air-conditioning system.

This takes between 25 to 30 hours depending on the car and level of contamination.
But the treatment doesn't stop there, with Frederick ensuring the car is kept free of scratches for an entire year and is willing to invest 120 man-hours to ensure this.
'We only do high end cars like Rolls Royce, Jaguar, Masarati, Lamborghinis and Ferrari,' he said.

High end: The company only deals with top sports cars, such as this Ferrari 599, and others such as Masaratis and Lamborghinis
High end: The company only deals with top sports cars, such as this Ferrari 599, and others such as Masaratis and Lamborghinis

'Ten cars are in my work shop right now and it's spectacular to come in in the morning and enjoy spending time with these incredible cars.

'I strongly believe it's a tragedy when someone spends so much money on a magnificent car and then ends up going in to a petrol station or washing it at home with normal tap water.

'Normal water is contaminated with minerals and acid - when it evaporates what ever is in the water will remain on the car.

'This will cause swell marks and shiny distortions called holograms.
'The product we use to combat this is based on nano technology so we are very hologram free.

'We don't fade scratches and the swell marks, we eliminate them.
'We give the car a brand new look.'

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